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Pro Bono - Brand & Digital
Harvest Community Church
Complete rebrand and website redesign for a growing church community, creating a modern, welcoming identity that helps them reach more families.
Year
2024
Timeline
4 Months
Type
Pro Bono
Client
Harvest Church
Why Pro Bono?
Harvest Community Church serves hundreds of families and runs vital community programs. We're honored to support their mission by providing professional branding and digital services at no cost.
The Challenge
Harvest Community Church had grown significantly over the past few years, but their visual identity and online presence hadn't kept pace. They needed a fresh, modern brand that would appeal to young families while remaining welcoming to their existing congregation.
Key Challenges:
Outdated brand identity that didn't reflect church's vibrant community
Website that was difficult to navigate and not mobile-friendly
Inconsistent communication across different platforms and materials
Need to attract younger families without alienating existing members
New Brand Identity
Color Palette
Faithful Purple
#8b7fb8
Hopeful Mint
#a8e6e3
Trust Navy
#2d3561
Logo Concept
HARVEST
Symbol combining faith with growth and community
Website Design
Mobile Responsive
Optimized for all devices
Easy Navigation
Intuitive user experience
Event Calendar
Integrated scheduling
Our Solution
1. Brand Identity Refresh
Designed a fresh, modern logo that combines traditional faith symbols with contemporary design. Created a warm, welcoming color palette that appeals to all age groups while conveying hope and growth.
2. Website Redesign
Built a completely new, mobile-responsive website with easy navigation, integrated event calendar, sermon archives, and online giving. Designed with accessibility and user experience as top priorities.
3. Communication Templates
Created a comprehensive set of templates for bulletins, event flyers, social media posts, and email newsletters—ensuring consistent, professional communication across all channels.
4. Training & Support
Provided comprehensive training to church staff on maintaining the website, using templates, and implementing the new brand guidelines. Created easy-to-follow documentation for ongoing support.
The Impact
Modern Identity
Welcoming brand for all ages
Increased Engagement
More online interaction
Better Communication
Streamlined messaging
Measurable Outcomes:
Website traffic increased by 150% in first three months
Event registration moved online, saving staff hours weekly
Positive feedback from both new visitors and long-time members
Stronger presence in local community through cohesive branding
Empowered staff to manage communications independently
"
Butler Media's generosity and expertise have been a tremendous blessing to our church. The new brand and website have helped us connect with our community in ways we never could before. We're so grateful for their partnership.
Pastor David Martinez
Lead Pastor, Harvest Community Church
Are You a Ministry in Need?
We're committed to supporting Christian ministries and faith-based organizations through pro bono marketing and design services. If your organization serves your community and could benefit from professional branding or marketing support, we'd love to hear from you.
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