With over 2.35 billion monthly active users on Instagram, businesses look to the platform to build a large community around their brand and connect with their ideal customers. But how long does it take to build an Instagram following organically?
On average, a business takes approximately 6-18 months of consistent posting and engagement to reach 1,000 followers on Instagram. This may seem like a long time, but it’s important to remember that building a robust and engaged community takes time, authenticity, and effort.
Consistency is critical when it comes to building a following on Instagram. Posting regularly and at optimal times will increase visibility and engagement with your audience.
A good rule of thumb is to post at least three times per week but at most three times daily to avoid overwhelming your followers.
Here are three additional strategies that will help build a larger community on Instagram:
Use niche hashtags: Hashtags are a powerful tool for increasing visibility and engagement. Use relevant hashtags that are specific to your industry or niche. Avoid using broad, generic hashtags that may attract a lot of spam or unrelated content.
Get Engaged: Engage with your followers by responding to comments, liking their posts, and sharing their content. This strengthens relationships with your followers and increases visibility and engagement.
Share user-generated content: Sharing content your followers create shows appreciation for their support and add a human element to your brand. This can be reposting their images, sharing their stories, or featuring them in your content.
Building the following you want organically may take time, but the effort is well worth it. Need a creative boost? Click below to download 30 post ideas.